The Trade Show Problem
For decades, B2B companies have spent tens of thousands on trade show booths hoping to scan enough badges to justify the cost. The reality: attendees are overwhelmed, your message is lost in the noise, and the leads are ice cold by the time they return to their home city. You are paying for proximity, not attention.
The Focused Lunch Event Alternative
A LunchLeads campaign puts your company in front of 15 to 25 hand-picked decision-makers in a single city. There is no booth, no badge scanner, no competing exhibitors. You present a practical topic over a catered lunch and every person in the room becomes a qualified lead with full contact data.
The Economics
A trade show booth costs $15,000 to $50,000 and generates a pile of unqualified badge scans. A single LunchLeads event costs a fraction of that and generates 15 to 25 qualified leads who sat across from your presenter for 90 minutes. The cost per qualified lead is not close. More importantly, the quality of the relationship is not close either.